Notes on phones, small business, and building this thing.
Short pieces on what we learn from real call transcripts — what customers actually ask, what gets missed, and what it costs. Three placeholder posts below; swap in your own when you're ready.
The real cost of a missed call
Seven missed calls a week doesn't sound like a crisis until you multiply it by your average job and your close rate. Here's the arithmetic most owners never run.
Read the posta year, at seven missed calls a week, a $450 job and a 35% close rate.
The real cost of a missed call
Seven missed calls a week doesn't sound like a crisis until you multiply it by your average job and your close rate. Here's the arithmetic most owners never run.
Why 62% of your calls arrive when you're unreachable
Customers call when they notice the problem — a leak at 9 PM, a chipped tooth at lunch. Business hours were never designed around that.
What makes an AI phone line sound like your front desk
The difference between a useful line and an embarrassing one isn't the model. It's whether it knows your weekend call-out fee.